İnovasyon Ve İhracat Performansı İlişkisi: Lojistik Performansın Aracı Rolü

dc.contributor.authorHelvacıoğlu, İrem
dc.contributor.authorDemirkol, İsa
dc.date.accessioned2026-02-08T15:05:11Z
dc.date.available2026-02-08T15:05:11Z
dc.date.issued2023
dc.departmentBursa Teknik Üniversitesi
dc.description.abstractYoğun rekabet ortamında rakiplerle mücadele edebilmek, uluslararası alanda pazar payı elde edebilmek, büyüme ve karlılığı artırabilmek ve sürdürülebilirliği sağlamak adına işletmelerin sürekli iyileştirmeye ve yenilikte bulunmaya önem vermeleri gerekmektedir. Bu nedenle inovasyon, sağladığı avantajlar ile işletmelerin ihracat ve lojistik süreçlerinin verimliliği ve etkinliği açısından öne çıkmaktadır. İnovasyon faaliyetleri firmaların bünyesine yenilikler katması sonucu rekabet avantajlarını artırarak ihracat performansı alanında gelişme yaratırken, müşterilere doğru zamanda doğru yerde doğru ürünü teslim edebilme süreçlerinde iyileştirmeler yaratarak lojistik performans düzeyini yükseltmektedir. Bu çalışmada inovasyon ile ihracat performansı ilişkisinde lojistik performansın aracı rolü inovasyonun alt boyutları ile birlikte incelenmiştir. Çalışmada veriler ihracat faaliyeti gösteren işletmelerin orta ve üst düzey yöneticilerinden anket yöntemi ile elde edilmiştir. Elde edilen verilere korelasyon ve regresyon analizi uygulanarak değişkenler arasındaki ilişkiler incelenmiştir. Analizler sonucunda inovasyon ile ihracat performansı arasında pozitif ve anlamlı bir ilişki olduğu ve lojistik performansın bu ilişkide kısmi aracılık rolü olduğu gözlemlenmiştir.
dc.description.abstractIn order to compete with rivals in a highly competitive environment, gain market share internationally, increase growth and profitability, and ensure sustainability, businesses need to prioritize continuous improvement and innovation. Therefore, the concept of innovation stands out for its advantages in terms of efficiency and effectiveness in the export and logistics processes of companies. Innovation activities, by introducing new elements into the company, enhance competitive advantages and contribute to the development of export performance. At the same time, they create improvements in delivering the right product to customers at the right time and place, thereby enhancing the level of logistics performance. This study examines the relationship between innovation and export performance, with a focus on the mediating role of logistics performance, along with the sub-dimensions of innovation. Data for the study were collected through surveys from middle and upper-level managers of companies engaged in export activities. Correlation and regression analysis were applied to the obtained data to examine the relationships between variables. The analysis revealed a positive and significant relationship between innovation and export performance, with logistics performance playing a partial mediating role in this relationship. [RU] In order to compete with rivals in a highly competitive environment, gain market share internationally, increase growth and profitability, and ensure sustainability, businesses need to prioritize continuous improvement and innovation. Therefore, the concept of innovation stands out for its advantages in terms of efficiency and effectiveness in the export and logistics processes of companies. Innovation activities, by introducing new elements into the company, enhance competitive advantages and contribute to the development of export performance. At the same time, they create improvements in delivering the right product to customers at the right time and place, thereby enhancing the level of logistics performance. This study examines the relationship between innovation and export performance, with a focus on the mediating role of logistics performance, along with the sub-dimensions of innovation. Data for the study were collected through surveys from middle and upper-level managers of companies engaged in export activities. Correlation and regression analysis were applied to the obtained data to examine the relationships between variables. The analysis revealed a positive and significant relationship between innovation and export performance, with logistics performance playing a partial mediating role in this relationship.
dc.identifier.endpage136
dc.identifier.issn2149-4266
dc.identifier.issn2645-9140
dc.identifier.issue1
dc.identifier.startpage107
dc.identifier.urihttps://hdl.handle.net/20.500.12885/4469
dc.identifier.volume11
dc.language.isotr
dc.publisherOrhan KÜÇÜK
dc.relation.ispartofThe International New Issues in Social Sciences
dc.relation.ispartofThe International New Issues in Social Sciences
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/openAccess
dc.snmzKA_DergiPark_20260207
dc.titleİnovasyon Ve İhracat Performansı İlişkisi: Lojistik Performansın Aracı Rolü
dc.title.alternativeRelationship Between Innovation and Export Performance: The Mediating Role Of Logistics Performance [RU] Relationship Between Innovation and Export Performance: The Mediating Role Of Logistics Performance
dc.typeArticle

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