Browsing by Author "Çakmak, Tolga"
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Systematic Customer Value Analysis: A Case Study in the Automotive Industry
Çakmak, Tolga; Altun, Koray (Society of Sytematic Innovation, 2021)Providing high quality with competitive prices is generally essential in the automotive industry because of the customers (directly automotive OEMs and indirectly their end-users) demanding new and costly features without ...